Elvea launches... pesti

Thursday 12 June 2025

Yes indeed, pesti. The plural of pesto. Because at Elvea, when we go for something, we go all in!

Introducing two bold newcomers:

  • Pesto Verde alla Genovese, made with 100% Italian basil

  • Pesto Rosso con Pomodori, made with 100% Italian tomatoes

Both enriched with authentic Parmigiano Reggiano PDO cheese.
The PDO (Protected Designation of Origin) label guarantees that the cheese comes from a specific region and is crafted using traditional methods.

A first for Elvea: our very first non-tomato-based product. But make no mistake — the spirit of Elvea and Italy is fully present.

Available in convenient 160g tubes:

  • Easy to dose: squeeze out exactly what you need — no spoons, no mess.

  • Hygienic: reseals easily, stores perfectly.

  • Handy: ideal for quick cooks, small households or a fast lunch on the go.

Coming soon to Albert Heijn, Jumbo, Carrefour Hyper and Intermarché.